About Surelutions

Surelutions was founded in 2003 in Chelsea, Michigan, by Leslie Surel. We're proud to be a locally owned Michigan website design and digital consulting business that specializes in working with nonprofit organizations.

Surelutions has worked with hundreds of clients across many industries, both locally and nationally. Our goal is to provide a stress-free and effective website for our clients so they can focus on their mission.

Meet Leslie Surel

Creative Director and Digital Consultant

Surelutions was founded by Leslie Surel with a mission to help small businesses and nonprofit organizations that contribute to a thriving community.

Leslie has a degree in psychology and anthropology from Eastern Michigan University and has been a professional designer for over 20 years. Leslie has a keen eye for design, a passion for learning, and a friendly, collaborative approach.

Our Values

Surelutions is a small business with a big heart. We embrace diversity and inclusion. We love to learn and share, and feel that our different experiences lead to more creativity and better solutions.

We seek to connect, collaborate, and work with other businesses and organizations that share our values of inclusiveness, equity, and diversity in race, religion, age, sex, gender identity, culture, and abilities.

If these goals and values align with yours, we'd love to connect with you.

50 Call-to-Action (CTA) Ideas for Nonprofit Websites

Most nonprofit organizations already know they need to drive traffic to their website — through Google, social media, newsletters, and other outreach. But once someone actually lands on your site… what happens next? What do you want visitors to do once they've found your website? Is there a clear, direct action for them to take? ... Read more

Nonprofit Email Essentials: Setting Up Professional, Marketing, and Transactional Emails

Setting Up Professional Email for Your Organization For nonprofits that have been relying on free options like Gmail or using their personal emails, making the move to professional domain emails (e.g., info@yourorganization.org) can feel like a big step. However, it’s an important one that enhances credibility, improves organization, and strengthens security while streamlining communication. Before you ... Read more
Closeup of person holding an open cookbook.

Organizing WordPress Categories and Tags: A Cookbook Analogy

Updated: 7/16/24 If you're familiar with adding news or blog posts in WordPress, you’ve likely encountered the terms “categories” and “tags.” Both are foundational tools for organizing your content, but they serve different purposes. To help you understand the difference between categories and tags on your WordPress posts, let’s use a cookbook for a simple ... Read more
Construction cones on a roadway with text overlay of article title.

How to Avoid Broken Links When Changing URLs on Your WordPress Website

Learn how to avoid broken links and manage URL changes in WordPress without losing SEO value. This guide covers everything from setting up 301 redirects to updating internal links, tailored for nonprofit marketing teams.

Beginner's guide to WordPress security best practices

Are you leaving your doors unlocked? WordPress powers more than 40% of all websites. It's used by both experts and beginners, and our preferred website tool at Surelutions. Unfortunately, many WordPress sites are not properly maintained. The combination of popularity and neglect makes outdated sites an easy target for hackers. All software is vulnerable when ... Read more

How to keep track of all those dang passwords (and future-proof access when projects change hands)

If there's one single problem across every client I've worked with in the last 20 years, it's how to keep track of passwords. There are so many passwords! Your website login, social media access, domain registration, hosting dashboard, software licenses, email accounts, the list is endless. How do you keep track of it all AND ... Read more